Articles on: Websites Like A Boss

Built-in Site Optimization

Optimizing is an ongoing practice at Book Like A Boss. We continue to stay up to date and implement changes to ensure continuous improvements.


Here’s an overview of the built-in optimizations that occur automatically. While this list highlights many key processes, it's not exhaustive.


  • Image Optimization (for more information, see Built-in Image Optimization)
  • Video Optimization
  • Lazy load images (for more information, see Lazy Loading and Fonts)
  • Lazy load heavy widgets
  • CDN Static Resources
  • Defer non-critical CSS
  • Minify CSS
  • Extract Critical CSS
  • Avoid invisible text during font loading
  • Optimize WebFont loading and rendering
  • Reduce WebFont Size
  • Reduce JavaScript payloads with code splitting
  • Minify and compress network payloads
  • Preload critical assets to improve loading speed
  • Serve static assests with efficient cache policy
  • Preconnect to required origins
  • Initial server response time is short; <250 ms
  • Avoid multiple page redirects
  • Preload key requests
  • Avoids enourmous network payloads (files larger than 5mb)
  • Minimize third-party usage
  • Third-party code blocked the main thread for 180 ms
  • Avoid large layout shifts
  • Use passive listerners to improve scrolling performance
  • WebP images (all images have a WebP generated version)
  • Brotoli compression
  • Continued improvements of lazy loading for new widgets
  • Improvement in how custom widgets load
  • Videos with auto compress
  • Moved nearly all assets to CDN
  • Concatenating CSS files (fewer requests)
  • Continued Critical CSS improvements

Updated on: 06/01/2026

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